Halco Tackle Australia – Unique Product Photography

Client: Halco Tackle Australia
Location: East Fremantle Studio

We had to come up with a creative ad concept for Halco’s C-Gar fishing lure that communicated “balance” but in a quirky way to suit the brand personality.

The copy and image below was the winning idea and was seen in fishing magazines around Australia!


Product photography of the Outcast range for Halco’ s print ad campaign was important to capture the colour accuracy and shine the lures produce.